I generally don't bother shooting people in my EBR, yet have 59% wins over 166 games (0 platoons) purely by causing chaos & distractions. Heavies tied up in a corner humping brawl fest that will likely keep them for the rest of the game? Just charge thru at full speed and the enemies will turn to look at you, leaving them open to side shots and being pushed. This will free up your teams heavies and wipe out the enemies probably 60-70% of the time, letting your heavies flank and maybe you can even live yourself!
Only downside is the low wn8 scores since there's no way to measure emotional damage caused.
Source: https://www.reddit.com/r/WorldofTanks/comments/scfmwb/ebr_shock_and_awe_tactics/